E-Commerce Marketing
Drive ROAS on Shopify, WooCommerce, Amazon, Flipkart. Catalogue, ads, and CRO together.
E-commerce is brutal: thin margins, ruthless competitors, and ad costs that climb every quarter. Winning means treating your store as a system — catalogue, ads, retention, and CRO working together — not as four separate spreadsheets.
We run growth for D2C and marketplace brands across Shopify, WooCommerce, Amazon, and Flipkart. From product feed health to retention email flows, every lever gets pulled with one goal: profitable repeat customers.
Everything you need, nothing you don’t.
A clear process, no surprises.
- 01
Account audit
Catalogue health, pixel hygiene, attribution, current ad accounts, retention flows. We find the leaks before adding new traffic.
- 02
Catalogue + feed setup
Optimise Shopify product titles, descriptions, images, and feeds for Google Shopping, Meta catalogue ads, and marketplace listings.
- 03
Acquisition campaigns
Meta Advantage+ Shopping, Google Performance Max, retargeting, influencer seeding. Daily optimisation against blended ROAS, not channel ROAS.
- 04
Retention engine
Klaviyo or Mailchimp flows: welcome, abandoned cart, post-purchase, win-back. Email + SMS combined to push 30–40% of revenue from existing customers.
- 05
CRO experiments
Monthly A/B tests on PDPs, cart, and checkout. Small wins compound into massive gains.
Ideal for
- ✓ D2C brands doing ₹50L–5 Cr per year wanting to scale to the next bracket
- ✓ New e-commerce brands launching their first product line
- ✓ Sellers spread thin across Amazon, Flipkart, Shopify wanting one growth team
- ✓ Catalogue-heavy stores (apparel, beauty, home, accessories) with 50+ SKUs
Outcomes
- → Blended ROAS of 3–5x on a sustainable spend level
- → 30–40% of monthly revenue from email and SMS by month 6
- → Conversion rate uplift of 20–40% via CRO experiments
- → Clear unit economics: CAC, AOV, LTV, contribution margin tracked weekly
Common questions
Do you work with new brands or only established ones? +
Both. New brands: we focus on getting unit economics right before scaling spend. Established brands: we focus on profitable scale and retention.
Can you handle Amazon and Flipkart? +
Yes. Listing optimisation, Sponsored Ads (PPC), inventory planning, A+ content, and brand store builds. Marketplaces have their own quirks and we have a dedicated marketplace specialist.
What about Shopify development? +
We do not rebuild your store, but we will fix critical CRO issues (faster PDPs, better cart, custom checkout). For full Shopify rebuilds, we partner with our Website team.
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E-Commerce Marketing
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